Privacy policy

Last updated: January 13, 2026

This Privacy Policy describes how Thats The Tee ("we", "us", "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from thats-the-tee.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). This policy applies to customers in both the United States and the United Kingdom.

For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.

Legal basis and regulatory framework

For UK customers

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Important: We use third-party print-on-demand fulfillment services (including Printify and other partners). When you place an order, we share order information (including name, shipping address, email, phone number, and order details) with our fulfillment partners for manufacturing and shipping purposes. These partners may be located in the United States or other countries.

For USA customers

We comply with applicable privacy obligations when we collect and use personal information of US residents. State-level rights are explained below.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site and update the "Last updated" date.

What personal information we collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services.

Information we collect directly from you

Information that you directly submit to us through our Services may include:

  • Contact details including your name, address, phone number, and email
  • Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number
  • Account information including your username, password, security questions and other information used for account security purposes
  • Customer support information including the information you choose to include in communications with us

Information we collect automatically

We may also automatically collect certain information about your interaction with the Services ("Usage Data"), including:

  • Device information (device type, operating system, unique device identifiers)
  • Browser information (browser type, version, language preferences)
  • Network connection information
  • IP address and approximate geolocation data
  • Pages viewed, links clicked, and other actions taken on our Site
  • Dates and times of your visits
  • Referring website addresses

Information we obtain from third parties

We may obtain information about you from third parties, including:

  • Service providers who support our Site and Services (such as Shopify)
  • Payment processors who collect payment information to process your payment
  • Marketing and analytics partners who help us understand how customers interact with our Services
  • Social media platforms if you choose to interact with us through social media

How we use your personal information

UK customers: lawful bases

For UK customers, we process personal data under the following lawful bases:

  • Contract performance (to fulfill orders and provide services)
  • Legitimate interests (marketing, security, and service improvement)
  • Legal obligation (to comply with legal requirements)
  • Consent (where we have asked for your specific consent)

All customers: purposes

Providing products and services

We use your personal information to:

  • Process and fulfill your orders (including our t-shirts and other apparel)
  • Arrange for shipping and delivery
  • Process payments and send payment confirmations
  • Provide customer support
  • Facilitate returns and refunds (where applicable)
  • Send order updates and service-related notifications
  • Maintain your account

Marketing and advertising

We may use your personal information to:

  • Send marketing, advertising, and promotional communications
  • Show you advertisements for products or services
  • Provide special offers, discounts, and educational content
  • Better tailor the Services and advertising on our Site and other websites

Security and fraud prevention

We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity, and to protect the security and integrity of our Services.

Legal compliance

We use your personal information to comply with applicable legal obligations, respond to legal requests, and enforce our terms.

Analytics and service improvement

We use your personal information to analyze how customers use our Services and to improve the Services.

Cookies and similar technologies

Like many websites, we use cookies and similar technologies ("Cookies"). We use Cookies to:

  • Power and improve our Site and Services
  • Remember your actions and preferences
  • Run analytics and better understand user interaction
  • Provide targeted advertising

For more information about Shopify's use of cookies, visit: https://www.shopify.com/legal/cookies

How we disclose personal information

We may disclose your personal information to third parties in the following circumstances:

  • Print-on-demand fulfillment partners (including Printify) for manufacturing and shipping your orders
  • Shopify (our e-commerce platform provider)
  • Payment processors to securely process payments
  • Shipping carriers to deliver orders
  • Marketing and advertising partners to provide services and advertise to you
  • Analytics providers to help us understand Site usage
  • Where required by law, or in connection with a business transaction

International data transfers

Your personal information may be transferred to and processed in countries outside the UK or USA, including the United States. Where required, we use appropriate safeguards for international transfers.

Data retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Your privacy rights

UK customers (UK GDPR)

You may have rights including access, rectification, erasure, restriction, portability, objection, and withdrawal of consent.

USA customers

Rights vary by state. You may have rights to access, delete, and opt out of certain uses of personal information, depending on where you live.

Children's privacy

The Services are not intended for use by children, and we do not knowingly collect personal information about children.

Security

We implement appropriate technical and organizational measures to protect your personal information. However, no security measures are perfect.

Contact

Questions about this Privacy Policy can be emailed to: